AUR Band Renews Sony Music Contract and Drops Latest Hit ‘Kya Chahiye’

AUR Band has renewed their contract with Sony Music Entertainment for the second time in 2023, reaffirming their spot as one of the hottest rising acts in global music. Riding the momentum of this continued partnership, AUR has also dropped their latest track, “Kya Chahiye,” which is already making waves across the industry.

AUR’s Musical Journey Soars

The trio—Ahad, Usama, and Raffey—has been captivating audiences with their unique blend of modern Urdu music and global pop appeal. Their renewed contract with Sony Music comes as no surprise, given the massive success of hits like “Tu Hai Kahan” featuring Zayn Malik, and their collaboration on Anne Hathaway’s movie The Idea of You.

‘Kya Chahiye’ Takes Off

Their newest track, “Kya Chahiye,” written and sung by Usama and Ahad, and produced by Raffey Anwar, is already creating a buzz with its fresh sound and relatable lyrics. The song is rapidly climbing the charts and promises to be another AUR classic, further cementing their position as trendsetters in the music world. With Sony Music backing their journey, AUR is just getting started—and the world can’t wait to see what’s next.